Strategic marketing for not-for-profit organizations : program and resource development / Armand Lauffer.
1984
HD2741 .L3154 1984 (Mapit)
Available at General Collection
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Details
Title
Strategic marketing for not-for-profit organizations : program and resource development / Armand Lauffer.
Author
Lauffer, Armand.
ISBN
0029182603
Publication Details
New York : Free Press ; London : Collier Macmillan, c1984.
Language
English
Description
xvi, 376 p. : ill. ; 25 cm.
Call Number
HD2741 .L3154 1984
Dewey Decimal Classification
658.8
Note
Includes index.
Bibliography, etc. Note
Bibliography: p. 355-370.
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