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Table of Contents
A CEO who thinks like a CPO who thinks like a CEO
From four basic strategies to 64 methods
Using the Purchasing Chessboard
The Purchasing Chessboard
The way forward
How to build a winning Purchasing ChessboardĀ® team
Epilogue: Reflections on Sales and Marketing.
From four basic strategies to 64 methods
Using the Purchasing Chessboard
The Purchasing Chessboard
The way forward
How to build a winning Purchasing ChessboardĀ® team
Epilogue: Reflections on Sales and Marketing.