@article{1358758, author = {Schallmo, Daniel R. A., and Williams, Christopher A.,}, url = {http://library.usi.edu/record/1358758}, title = {Digital Transformation Now! : Guiding the Successful Digitalization of Your Business Model /}, abstract = {Is digitalization a value-added approach? Global leaders believe so, and this book reveals how to digitally transform your business model and compete in today?s economy. It presents a roadmap consisting of five phases; Digital Reality, Digital Ambition, Digital Potential, Digital Fit, and Digital Implementation, each with step-by-step instructions as well as innovative activities and tools. This is a timely book offering professionals a concise, tried-and-trusted guide to the digital transformation of business models.}, doi = {https://doi.org/10.1007/978-3-319-72844-5}, recid = {1358758}, pages = {1 online resource (XIV, 70 pages 28 illustrations, 25 illustrations in color.) :}, }