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001359253 001__ 1359253
001359253 003__ OCoLC
001359253 005__ 20230306152838.0
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001359253 008__ 170810s2018\\\\si\a\\\\ob\\\\000\0\eng\d
001359253 019__ $$a1005128744$$a1059003326$$a1110351669$$a1112832541$$a1122813063$$a1160046865$$a1200057538
001359253 020__ $$a9811056374
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001359253 020__ $$z9789811056369$$q(print)
001359253 0247_ $$a10.1007/978-981-10-5637-6$$2doi
001359253 035__ $$aSP(OCoLC)1097133215$$z(OCoLC)1005128744$$z(OCoLC)1059003326$$z(OCoLC)1110351669$$z(OCoLC)1112832541$$z(OCoLC)1122813063$$z(OCoLC)1160046865$$z(OCoLC)1200057538
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001359253 049__ $$aISEA
001359253 050_4 $$aML3795$$b.F374 2018
001359253 08204 $$a780.07$$223
001359253 24500 $$aFashion & Music /$$cedited by Jochen Strähle.
001359253 2463_ $$aFashion and music
001359253 264_1 $$aSingapore :$$bSpringer Singapore :$$bImprint :$$bSpringer,$$c2018.
001359253 300__ $$a1 online resource (266 pages) :$$billustrations, tables
001359253 336__ $$atext$$btxt$$2rdacontent
001359253 337__ $$acomputer$$bc$$2rdamedia
001359253 338__ $$aonline resource$$bcr$$2rdacarrier
001359253 347__ $$atext file
001359253 347__ $$bPDF
001359253 4901_ $$aSpringer Series in Fashion Business,$$x2366-8776
001359253 504__ $$aIncludes bibliographical references at the end of each chapters.
001359253 5050_ $$a1. An introductory viewpoint to fashion and music / Jochen Strähle -- 2. Fashion and music : a literature review / Jochen Strähle and Anna-Christina Kriegel -- 3. Music as key-influencer of fashion trends / Jochen Strähle and Jennifer Rödel -- 4. Case study : grunge music and grunge style / Jochen Strähle and Noemi Jahne-Warrior -- 5. In-store music in fashion stores / Jochen Strähle and Ronja Hohls -- 6. Music in fashion communication / Jochen Strähle and Mara Keibel -- 7. Co-design and endorsement / Jochen Strähle and Gabriele Strobl -- 8. Creating differentiation by style / Jochen Strähle and Patricia Dürr -- 9. Merchandising in the music business / Jochen Strähle and Charline Susan Jackson -- 10. Case study : EMP / Jochen Strähle and Myriam Töpfer -- 11. How digital changed the music industry / Jochen Strähle and Lukas Köhneke -- 12. Crowdfunding : learnings from the music business / Jochen Strähle and Franziska Lang -- 13. Case study : marillion / Jochen Strähle and Lena Bulling.
001359253 506__ $$aAccess limited to authorized users.
001359253 520__ $$aThis book will broaden readers' understanding of the links between the music and fashion industries. It highlights the challenges currently facing the fashion industry in terms of hyper-competition, definition of ever-faster trends, changing consumer demands etc. In fact, the fashion industry is heavily influenced by the digital revolution in the music industry, which has changed the face of individual music consumption and social reference, and therefore, also has impacts on fashion consumption and social reference. This understanding is crucial in order to realign any fashion company's strategies to the demands of modern fashion consumers. In terms of content, the book first discusses the social perspective of fashion and music. This includes an analysis of music as a key influencer of fashion trends, both theoretically and on the basis of a case study on grunge music. Then the role of music in the fashion business is addressed, and covers in-store music and the role o f music in fashion communication. Following up, the role of fashion in the music business is analyzed. This includes the trend of co-design of fashion collections, music artists' role of differentiation by style, and the market for music fashion merchandise articles (both theoretically and drawing on a case study). In closing, potential lessons learned from the music industry are developed for the fashion industry. This includes an analysis of the digital revolution and the advent of the crowdfunding idea (both theoretically and in a case study).
001359253 588__ $$aDescription based on print version record.
001359253 650_0 $$aBusiness.
001359253 650_0 $$aMusic.
001359253 650_0 $$aReligion and culture.
001359253 650_0 $$aMusic$$xSocial aspects.
001359253 650_0 $$aFashion$$xHistory.
001359253 655_0 $$aElectronic books
001359253 7001_ $$aSträhle, Jochen.,$$eeditor.
001359253 77608 $$iPrint version: $$z9811056366
001359253 830_0 $$aSpringer series in fashion business.$$x2366-8776
001359253 852__ $$bebk
001359253 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-981-10-5637-6$$zOnline Access$$91397441.1
001359253 909CO $$ooai:library.usi.edu:1359253$$pGLOBAL_SET
001359253 980__ $$aBIB
001359253 980__ $$aEBOOK
001359253 982__ $$aEbook
001359253 983__ $$aOnline
001359253 994__ $$a92$$bISE