@article{1359877,
      recid = {1359877},
      author = {Kjeldsen, Jens E. and Kiewe, Amos. and Lund, Marie. and  Barnholdt Hansen, Jette.},
      title = {Speechwriting in Theory and Practice /},
      publisher = {Springer International Publishing :},
      address = {Cham :},
      pages = {1 online resource (VIII, 202 pages 1 illustration) :},
      year = {2019},
      abstract = {This book provides students, researchers, and  practitioners of speechwriting with a unique insight in the  theory, history, and practice of speechwriting. The  combination of theory and practice with case studies from  the United States and Europe makes this volume the first of  its kind. The book offers an overview of the existing  research and theory, analysing how speeches are written in  political and public life, and paying attention to three  central subjects of contemporary speechwriting: convincing  characterization of the speaker, writing for the ear, and  appealing with words to the eye. Chapters address the  ethics and the functions of speechwriting in contemporary  society and also deliver general instructions for the  speechwriting process. This book is recommended reading for  professional speechwriters wishing to expand their  knowledge of the rhetorical and theoretical underpinnings  of speechwriting, and enables students and aspiring  speechwriters to gain an understanding of speechwriting as  a profession. Jens E. Kjeldsen is Professor of Rhetoric and  Visual Communication at the University of Bergen, Norway.  Amos Kiewe is Professor of Communication and Rhetorical  Studies at Syracuse University, USA. Marie Lund is  Associate Professor of Rhetoric at the Aarhus University,  Denmark. Jette Barnholdt Hansen (1966-2017) was Associate  Professor of Rhetoric at the University of Copenhagen,  Denmark.},
      url = {http://library.usi.edu/record/1359877},
      doi = {https://doi.org/10.1007/978-3-030-03685-0},
}