@article{1360199, author = {Moretti, Livio.}, url = {http://library.usi.edu/record/1360199}, title = {Distribution Strategy : The BESTXʼ Method for Sustainably Managing Networks and Channels /}, publisher = {Springer International Publishing :}, abstract = {This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies. For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a concise, informative and pragmatic guide to the core principles, with an abundance of concrete examples and visual frameworks.}, doi = {https://doi.org/10.1007/978-3-319-91959-1}, recid = {1360199}, pages = {1 online resource (XVI, 216 p. 81 illus., 77 illus. in color. :)}, address = {Cham :}, year = {2019}, }