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001361759 008__ 990518s2000\\\\caua\\\\ob\\\\001\0\eng\d
001361759 010__ $$z   99006528 
001361759 020__ $$z0761912444 (acid-free paper)
001361759 020__ $$z0761912452 (pbk. : acid-free paper)
001361759 020__ $$z9780761912453
001361759 020__ $$z9781452264585
001361759 035__ $$a(MiAaPQ)EBC996946
001361759 035__ $$a(Au-PeEL)EBL996946
001361759 035__ $$a(CaPaEBR)ebr10582417
001361759 035__ $$a(CaONFJC)MIL672987
001361759 035__ $$a(OCoLC)819566961
001361759 040__ $$aMiAaPQ$$cMiAaPQ$$dMiAaPQ
001361759 050_4 $$aHF5823$$b.I59 2000
001361759 08204 $$a659.1$$221
001361759 24500 $$aInternational advertising:$$brealities and myths /$$cedited by John Philip Jones.
001361759 260__ $$aThousand Oaks, CA :$$bSage Publications,$$cc2000.
001361759 300__ $$a412 p. :$$bill.
001361759 336__ $$atext$$2rdacontent
001361759 337__ $$acomputer$$2rdamedia
001361759 338__ $$aonline resource$$2rdacarrier
001361759 504__ $$aIncludes bibliographical references and index.
001361759 506__ $$aAccess limited to authorized users.
001361759 650_0 $$aAdvertising.
001361759 650_0 $$aAdvertising media planning.
001361759 650_0 $$aComparative advertising.
001361759 655_0 $$aElectronic books
001361759 7001_ $$aJones, John Philip.
001361759 852__ $$bebk
001361759 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=996946$$zOnline Access
001361759 909CO $$ooai:library.usi.edu:1361759$$pGLOBAL_SET
001361759 980__ $$aBIB
001361759 980__ $$aEBOOK
001361759 982__ $$aEbook
001361759 983__ $$aOnline