Brands, consumers, symbols, &amp; research:: Sidney J. Levy on marketing /: compiled by Dennis W. Rook.

Brands, consumers, symbols, & research: Sidney J. Levy on marketing / compiled by Dennis W. Rook.

Levy, Sidney J., 1921-; Rook, Dennis W.

1999

HF5415.1 .L48 1999

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Linked Resource

Title

Brands, consumers, symbols, & research: Sidney J. Levy on marketing / compiled by Dennis W. Rook.

Author

ISBN

0761916962 (acid-free paper)
0761916970
9780761916970
9781452264592

Publication Details

Thousand Oaks, Calif : Sage Publications, c1999.

Language

English

Description

xvii, 590 p. : ill.

Call Number

HF5415.1 .L48 1999

Dewey Decimal Classification

658.8/243

Bibliography, etc. Note

Includes bibliographical references and index.

Access Note

Access limited to authorized users.

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