@article{1363467,
      author = {Heath, Robert L. and Coombs, W. Timothy.},
      url = {http://library.usi.edu/record/1363467},
      title = {Today's public relations: an introduction /},
      publisher = {SAGE Publications,},
      recid = {1363467},
      pages = {xix, 539 p. :},
      address = {Thousand Oaks, CA :},
      year = {2006},
}