Markenkommunikation 2.0 : Die Vermittlung emotionaler Marken-Erlebnisse im Web 2.0 / Simon G. Fauser, Eleonore Lenhard.
2018
TK5105.888 .F387 2018
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Details
Title
Markenkommunikation 2.0 : Die Vermittlung emotionaler Marken-Erlebnisse im Web 2.0 / Simon G. Fauser, Eleonore Lenhard.
Author
ISBN
9783838269719 (e-book)
Published
Stuttgart : Ibidem-Verlag, [2018]
Copyright
©2018
Language
German
Description
1 online resource (101 pages)
Call Number
TK5105.888 .F387 2018
Dewey Decimal Classification
025.04
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
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