@article{1372922,
      recid = {1372922},
      author = {Barton, Chris, and Persiani, Tony,},
      title = {The Day-Glo brothers : the true story of Bob and Joe  Switzer's bright ideas and brand-new colors /},
      pages = {39 unnumbered pages :},
      abstract = {Joe and Bob Switzer were very different brothers. Bob was  a studious planner who wanted to grow up to be a doctor.  Joe dreamed of making his fortune in show business and  loved magic tricks and problem-solving. When an accident  left Bob recovering in a darkened basement, the brothers  began experimenting with ultraviolet light and fluorescent  paints. Together they invented a whole new kind of color,  one that glows with an extra-special intensity ...  Day-Glo.},
      url = {http://library.usi.edu/record/1372922},
}