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001375158 020__ $$z9780520292581 
001375158 020__ $$z9780520292598 
001375158 020__ $$z9780520292581
001375158 020__ $$a9780520966062 $$q(electronic book)
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001375158 050_4 $$aML3790$$b.B7767 2016
001375158 0820_ $$a780.23/73$$223
001375158 1001_ $$aBruenger, David,$$d1953-$$eauthor.
001375158 24510 $$aMaking money, making music :$$bhistory and core concepts /$$cDavid Bruenger.
001375158 264_1 $$aOakland, California :$$bUniversity of California Press,$$c[2016]
001375158 264_4 $$c©2016
001375158 300__ $$a1 online resource (301 pages) :$$billustrations
001375158 336__ $$atext$$2rdacontent
001375158 337__ $$acomputer$$2rdamedia
001375158 338__ $$aonline resource$$2rdacarrier
001375158 504__ $$aIncludes bibliographical references and index.
001375158 5050_ $$aMusical experience as transaction -- Transience to permanence -- The rise of commercial markets -- Media revolutions -- Convergence and crossover -- Masssification -- Scaling and selling live performance -- Visual media -- Artists, audiences, and brands -- Digitization -- State of the art.
001375158 506__ $$aAccess limited to authorized users.
001375158 520__ $$a"Making money, making music is an alternative music business text, providing an entrepreneurial toolbox, based on historical analysis, trends, and patterns in music enterprise. It begins by introducing core principles and processes and shows how to apply them adaptively to new contexts, so that students gain a deeper understanding not only of how things work in the music business, but why. By applying essential concepts to a variety of real-life situations, students improve their capacity to critically analyze, solve problems, and even predict where music and money will converge in a rapidly evolving culture and marketplace."--Provided by publisher.
001375158 588__ $$aDescription based on print version record.
001375158 650_0 $$aMusic trade.
001375158 655_0 $$aElectronic books
001375158 77608 $$iPrint version:$$aBruenger, David.$$tMaking money, making music : history and core concepts.$$dOakland, California : University of California Press, [2016]$$z9780520292581
001375158 852__ $$bebk
001375158 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4700078$$zOnline Access
001375158 909CO $$ooai:library.usi.edu:1375158$$pGLOBAL_SET
001375158 980__ $$aBIB
001375158 980__ $$aEBOOK
001375158 982__ $$aEbook
001375158 983__ $$aOnline