Campaign professionalism during Egypt's 2012 presidential election / Dalia Elsheikh.
Elsheikh, Dalia, author.
2018
JQ3892 .E57 2018eb
Available Online

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Title Campaign professionalism during Egypt's 2012 presidential election / Dalia Elsheikh.
Author Elsheikh, Dalia, author.
ISBN 9783319759548
331975954X
3319759531
9783319759531
DOI https://doi.org/10.1007/978-3-319-75954-8
Published Cham, Switzerland : Palgrave Macmillan, [2018]
Language English
Description 1 online resource (XV, 282 pages) : 11 illustrations
Item Number 10.1007/978-3-319-75954-8 doi
Call Number JQ3892 .E57 2018eb
Dewey Decimal Classification 320.014
Summary This book presents the first analytical study of the levels of professionalism of campaigns in the 2012 Egyptian presidential elections. It considers the extent to which the election was professionalised and how far the levels of professionalism impacted the democratisation process of Egypt. It provides the story of the five main campaigns by applying the professionalisation index to analyse their structures (hardware) and strategies (software). The book also evaluates the application of the professionalization index to nascent democracies, and the impact of campaign professionalism on such democracies. The book encourages further studies within similar fragile democratic systems as well as offering campaigners practical guidance when approaching future elections.
Access Note Access limited to authorized users.
Digital File Characteristics text file PDF
Series Political campaigning and communication.
Available in Other Form Printed edition: 9783319759531
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Chapter one: Introduction
Chapter Two: The 2012 presidential election in Egypt
Chapter Three: Campaigns' structures and strategies
Chapter Four: Analysing the campaigns in light of their professionalisation
Chapter Five: Conclusion: The impact of campaigns' professionalism on the democratisation process in Egypt.

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