Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward.
2013
HG4028.V3 .M336 2013
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Details
Title
Marketing and finance : creating shareholder value / Malcolm McDonald, Brian D. Smith, Keith Ward.
Author
ISBN
9781119953388
9781118748893 (electronic bk.)
9781118748763 (electronic bk.)
9781118748664 (electronic bk.)
9781118748893 (electronic bk.)
9781118748763 (electronic bk.)
9781118748664 (electronic bk.)
Published
Chichester, England : Wiley, 2013.
Copyright
©2013
Language
English
Description
1 online resource (464 pages) : color illustrations, charts, tables
Call Number
HG4028.V3 .M336 2013
Dewey Decimal Classification
658.8/02
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF title page (ebrary, viewed April 14, 2016).
Available in Other Form
Print version: McDonald, Malcolm. Marketing and finance : creating shareholder value. Chichester, England : Wiley, c2013 9781119953388
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