TY  - GEN
T1  - The handbook of international advertising research /
AU  - Cheng, Hong.
ET  - First edition.
CN  - HF1009.5
ID  - 1378400
KW  - Export marketing
KW  - Foreign trade promotion
KW  - Advertising.
SN  - 9781118378496
TI  - The handbook of international advertising research /
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=1602917
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=1602917
ER  -