TY  - GEN
AU  - Schmarzo, Bill,
CN  - HD38.7
ID  - 1378926
KW  - Business intelligence
KW  - Big data.
KW  - Business planning
KW  - Data mining.
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4189588
SN  - 9781119181385
SN  - 9781119238843
T1  - Big data MBA :driving business strategies with data science /
TI  - Big data MBA :driving business strategies with data science /
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4189588
ER  -