Social media marketing : marketing panacea or the emperor's new digital clothes? / Alan Charlesworth.
2018
HF5415.1265 .C437 2018
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Details
Title
Social media marketing : marketing panacea or the emperor's new digital clothes? / Alan Charlesworth.
Author
Charlesworth, Alan, author.
ISBN
9781631577642
9781631577659 (electronic bk.)
9781631577659 (electronic bk.)
Published
New York, NY : Business Expert Press, 2018.
Language
English
Description
1 online resource (186 pages).
Call Number
HF5415.1265 .C437 2018
Dewey Decimal Classification
658.872
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Series
Marketing strategy collection.
Available in Other Form
Social media marketing : marketing panacea or the emperor's new digital clothes?
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Online Access
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