TY - GEN AU - Dutt, R. CN - HF5415.153 ET - First edition. ID - 1380233 KW - New products. KW - Product design. KW - Creative thinking. KW - Strategic planning. LK - https://univsouthin.idm.oclc.org/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2894787 SN - 9781523093335 SN - 1523093331 SN - 9781523093328 SN - 1523093323 T1 - Radical product thinking :the new mindset for innovating smarter / TI - Radical product thinking :the new mindset for innovating smarter / UR - https://univsouthin.idm.oclc.org/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2894787 ER -