001381281 000__ 04768cam\\2200565\i\4500
001381281 001__ 1381281
001381281 003__ OCoLC
001381281 005__ 20211221003116.0
001381281 008__ 140512s2015\\\\njua\\\\\b\\\\001\0\eng\\
001381281 010__ $$a2014012636
001381281 015__ $$aGBB4A6194$$2bnb
001381281 0167_ $$a016885277$$2Uk
001381281 020__ $$a9781118715765$$q(paperback ;$$qacid-free paper)
001381281 020__ $$a1118715764$$q(paperback ;$$qacid-free paper)
001381281 020__ $$z9781118715819
001381281 020__ $$z9781118715796
001381281 0291_ $$aAU@$$b000052878000
001381281 0291_ $$aNZ1$$b15857971
001381281 0291_ $$aAU@$$b000062524937
001381281 035__ $$a(OCoLC)880521019
001381281 040__ $$aDLC$$beng$$erda$$cDLC$$dYDX$$dOCLCF$$dYDXCP$$dSINLB$$dUKMGB$$dCGP$$dBDX$$dOCLCQ$$dPHUST$$dOCLCQ$$dOCLCA$$dSDB$$dEUX$$dOCLCQ$$dUKCRE$$dOCLCQ$$dISE
001381281 042__ $$apcc
001381281 049__ $$aISEA
001381281 05000 $$aZ246$$b.C217 2015
001381281 08200 $$a686.2/2$$223
001381281 084__ $$aDES007000$$2bisacsh
001381281 1001_ $$aCarter, Rob,$$eauthor.
001381281 24510 $$aTypographic design :$$bform and communication /$$cRob Carter, Ben Day, Philip B. Meggs, Sandra Maxa, Mark Sanders.
001381281 250__ $$a6th edition.
001381281 264_1 $$aHoboken, New Jersey :$$bJohn Wiley & Sons, Inc.,$$c[2015]
001381281 300__ $$aix, 341 pages :$$billustrations (some color) ;$$c28 cm
001381281 336__ $$atext$$btxt$$2rdacontent
001381281 337__ $$aunmediated$$bn$$2rdamedia
001381281 338__ $$avolume$$bnc$$2rdacarrier
001381281 500__ $$aMachine generated contents note: Foreword Rob Carter Introduction Acknowledgments Chapter 1 The Evolution of Typography Chapter 2 The Anatomy of Typography Chapter 3 Legibility Chapter 4 The Typographic Grid Chapter 5 Syntax and Communication Chapter 6 The Typographic Message Chapter 7 Typography and Media Chapter 8 Typography and Screen Chapter 9 Typography in Time and Motion Chapter 10 Case Studies in Typographic Design Chapter 11 Typographic Design Education Chapter 12 Typographic Design Process Chapter 13 Typographic Specimens A Chronology of Typeface Designs Glossary Bibliography Picture Credits.
001381281 504__ $$aIncludes bibliographical references (pages 332-333) and index.
001381281 5050_ $$aThe evolution of typography -- The anatomy of typography -- Legibility -- The typographic grid -- Syntax and communication -- The typographic message -- The evolution of typographic technology -- Typography on screen -- Typography in time and motion -- Case studies in typographic design -- Typographic design education -- Typographic design process -- Type specimens.
001381281 520__ $$a"Precise visual communication requires first-rate typography skills. Typographic Design: Form and Communication, Sixth Edition is the latest update to the classic typography text that covers all aspects of designing with type. Revised to reflect the shift in graphic design conception and understanding, the book contains a brand-new exploration of typography in media versus typography in motion, and provides the latest information on emerging trends and technology in the design process. Full-color images showcase recent design examples and a companion website features a robust collection of resources for students and instructors. Striking a balance between fundamental information and pivotal new knowledge and ideas, the book provides the perfect basis for engaging new learners as well as seasoned professionals. Typography is the comprehensive design of type, encompassing selection, placement, manipulation, and communication. An integral element of the graphic designer's arsenal, typography skills translate across industry boundaries into print, video, film, television, packaging, advertising, digital design, and more. Typographic Design provides insight, information, and practical instruction for every step in the process, from concept to execution. Topics include: Letterforms, syntax, and legibility Communication and the typographic message Evolution and technology of typography Typographic design processes, and using the grid The book also contains case studies that illustrate the successful use of typography, demonstrating the impact of good type on the overall design, and a listing of type specimens that exhibit good communication through good design. Words are an important part of the human condition, and presentation can have a major impact on the message. Graphic designers must be able to manipulate type to convey precisely what's intended, and Typographic Design is a comprehensive guide to mastery"--$$cProvided by publisher.
001381281 520__ $$a"Provides a comprehensive overview of every aspect of designing with type"--$$cProvided by publisher.
001381281 650_0 $$aGraphic design (Typography)
001381281 650_7 $$aDESIGN$$xGraphic Arts$$xGeneral.$$2bisacsh
001381281 650_7 $$aGraphic design (Typography)$$2fast$$0(OCoLC)fst00946640
001381281 7001_ $$aDay, Ben,$$eauthor.
001381281 7001_ $$aMeggs, Philip B.,$$eauthor.
001381281 7001_ $$aMaxa, Sandra,$$d1970-$$eauthor.
001381281 7001_ $$aSanders, Mark$$q(Mark Allen),$$d1972-$$eauthor.
001381281 77608 $$iOnline version:$$aCarter, Rob.$$tTypographic design.$$bSixth edition.$$dHoboken, New Jersey : John Wiley & Sons, Inc., [2015]$$z9781118715819$$w(DLC)  2014020538
001381281 852__ $$bgen
001381281 909CO $$ooai:library.usi.edu:1381281$$pGLOBAL_SET
001381281 980__ $$aBIB
001381281 980__ $$aBOOK