Branding in the era of Web 2.0 (and beyond) / guest editors, David Taylor and Iryna Pentina.
Taylor, David, editor.; Pentina, Iryna, editor.
2017
TK5105.88817 .B736 2017
Available Online

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Details

Title
Branding in the era of Web 2.0 (and beyond) / guest editors, David Taylor and Iryna Pentina.
ISBN
9781787435056
9781787435063 (e-book)
Published
[Place of publication not identified] : Emerald Publishing Limited, 2017.
Copyright
©2017
Language
English
Description
1 online resource (93 pages) : illustrations, tables.
Call Number
TK5105.88817 .B736 2017
Dewey Decimal Classification
006.7
Bibliography, etc. Note
Includes bibliographical references.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF cover (ebrary, viewed October 17, 2017).
Added Author
Taylor, David, editor.
Pentina, Iryna, editor.
Series
Journal of Product & Brand Management, 1061-0421 ; Volume 26, Number 4
Available in Other Form
Branding in the era of Web 2.0 (and beyond)
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Online Access
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