Brands and brand management under threat in an age of fake news / editor, Kirk Plangger and Leyland Pitt.
2020
HD69.B7 .B736 2020
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Linked e-resources
Linked Resource
Details
Title
Brands and brand management under threat in an age of fake news / editor, Kirk Plangger and Leyland Pitt.
ISBN
9781839829093 (e-book)
Published
[Place of publication not identified] : Emerald Publishing Limited, [2020]
Copyright
©2020
Language
English
Description
1 online resource (117 pages) : illustrations.
Call Number
HD69.B7 .B736 2020
Dewey Decimal Classification
658.827
Bibliography, etc. Note
Includes bibliographical references.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Added Author
Series
Journal of Product & Brand Management ; Volume 29, Number 2
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