TY - GEN T1 - Continuing to broaden the marketing concept / AU - Iacobucci, Dawn, VL - Volume 17 CN - HF5415.2 ID - 1385203 KW - Marketing research. SN - 9781787548244 (e-book) TI - Continuing to broaden the marketing concept / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=6340300 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=6340300 ER -