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001385404 001__ 1385404
001385404 003__ OCoLC
001385404 005__ 20220107003126.0
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001385404 010__ $$a2008926707
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001385404 020__ $$a9781428322295
001385404 020__ $$a1428322299
001385404 020__ $$a9781111321383
001385404 020__ $$a1111321388
001385404 035__ $$a(OCoLC)259809337$$z(OCoLC)191810291$$z(OCoLC)988779529$$z(OCoLC)989467545$$z(OCoLC)993610676$$z(OCoLC)993731942$$z(OCoLC)1004503155$$z(OCoLC)1004504547$$z(OCoLC)1060701462$$z(OCoLC)1066150887$$z(OCoLC)1102148347$$z(OCoLC)1104072647$$z(OCoLC)1109598362$$z(OCoLC)1127811942$$z(OCoLC)1149490965$$z(OCoLC)1198550543
001385404 040__ $$aWQT$$beng$$cDLC$$dWQT$$dYDXCP$$dLEO$$dAU@$$dBTCTA$$dBAKER$$dBWX$$dORU$$dCDX$$dBDX$$dA7U$$dSINLB$$dOCLCF$$dOCLCQ$$dPHCSB$$dZ5A$$dSFB$$dISE
001385404 042__ $$alccopycat
001385404 049__ $$aISEA
001385404 05000 $$aNC997$$b.D44 2009
001385404 08204 $$a658.0024741$$222
001385404 1001_ $$aDeSetto, Joseph.
001385404 24514 $$aThe business of design /$$cJoseph DeSetto.
001385404 260__ $$aClifton Park, NY :$$bDelmar Cengage Learning,$$c©2009.
001385404 300__ $$axiii, 177 pages :$$billustrations (chiefly color), color maps ;$$c26 cm +$$e1 videodisc (DVD : sound, color ; 4 3/4 in.)
001385404 336__ $$atext$$btxt$$2rdacontent
001385404 337__ $$aunmediated$$bn$$2rdamedia
001385404 338__ $$avolume$$bnc$$2rdacarrier
001385404 347__ $$avideo file$$bDVD video$$3Accompanying material
001385404 500__ $$aIncludes index.
001385404 5050_ $$aThe creative industry -- The business of design -- The industry -- Compensation -- The employers -- How business thinks -- The business worldview -- Competitive advantage -- The profit equation -- The jobs -- Titles and responsibilities -- Types of designers -- The job search -- Marketing -- Unique positioning -- Sales funnel -- Relationship management -- Proposals and projects -- Charging for your work -- Project scope -- Project management -- Legal issues -- Intellectual property -- Contractual issues -- Design assets -- Products -- Licensing -- Your own firm -- Structure -- Professional advice -- Business models.
001385404 520__ $$a"The Business of Design enables designers and other creative professionals to successfully apply their talents in the marketplace by teaching the basics of marketing, proposals, legal considerations, and working with clients."--Jacket.
001385404 538__ $$aSystem requirements for accompanying DVD: DVD player or DVD-ROM drive.
001385404 650_0 $$aDesign.
001385404 650_0 $$aDesign$$vCase studies.
001385404 650_0 $$aCommercial art.
001385404 650_0 $$aCommercial art$$vCase studies.
001385404 650_0 $$aGraphic arts.
001385404 650_0 $$aGraphic arts$$vCase studies.
001385404 650_7 $$aCommercial art.$$2fast$$0(OCoLC)fst00869331
001385404 650_7 $$aDesign.$$2fast$$0(OCoLC)fst00891253
001385404 650_7 $$aGraphic arts.$$2fast$$0(OCoLC)fst00946595
001385404 655_7 $$aCase studies.$$2fast$$0(OCoLC)fst01423765
001385404 852__ $$bgen
001385404 85641 $$3Table of contents$$uhttp://catdir.loc.gov/catdir/toc/fy0903/2008926707.html
001385404 85642 $$3Contributor biographical information$$uhttp://catdir.loc.gov/catdir/enhancements/fy1104/2008926707-b.html
001385404 85642 $$3Publisher description$$uhttp://catdir.loc.gov/catdir/enhancements/fy1104/2008926707-d.html
001385404 909CO $$ooai:library.usi.edu:1385404$$pGLOBAL_SET
001385404 938__ $$aBaker and Taylor$$bBTCP$$nBK0007614527
001385404 980__ $$aBIB
001385404 980__ $$aBOOK
001385404 994__ $$aC0$$bISE