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001385657 020__ $$a9780262256148$$q(electronic bk.)
001385657 020__ $$a0262256142$$q(electronic bk.)
001385657 020__ $$z0262062585$$q(alk. paper)
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001385657 035__ $$a(OCoLC)77514350$$z(OCoLC)144223814$$z(OCoLC)320323505$$z(OCoLC)648224580$$z(OCoLC)703899437$$z(OCoLC)722564775$$z(OCoLC)756365508$$z(OCoLC)961552668$$z(OCoLC)962682082$$z(OCoLC)1037479292
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001385657 08204 $$a324.70285/4678$$222
001385657 1001_ $$aFoot, Kirsten A.
001385657 24510 $$aWeb campaigning /$$cKirsten A. Foot and Steven M. Schneider.
001385657 260__ $$aCambridge, Mass. :$$bMIT Press,$$c©2006.
001385657 300__ $$a1 online resource (xxii, 263 pages).
001385657 336__ $$atext$$btxt$$2rdacontent
001385657 337__ $$acomputer$$bc$$2rdamedia
001385657 338__ $$aonline resource$$bcr$$2rdacarrier
001385657 4901_ $$aActing with technology
001385657 506__ $$aAccess limited to authorized users.
001385657 5203_ $$a"The use of the Web in U.S. political campaigns has developed dramatically over the course of the last several election seasons. In Web Campaigning, Kirsten Foot and Steven Schneider examine the evolution of campaigns' Web practices, based on hundreds of campaign Web sites produced by a range of political actors during the U.S. elections of 2000, 2002, and 2004. Their developmental analyses of how and why campaign organizations create specific online structures illuminates the reciprocal relationship between these production practices and the structures of both the campaign organization and the electoral arena. This practice-based approach and the focus on campaigns as Web producers make the book a significant methodological and theoretical contribution to both science and technology studies and political communication scholarship. Foot and Schneider explore the inherent tension between the desire of campaigns to maintain control over messages and resources and the generally decentralizing dynamic of Web-based communication. They analyze specific strategies by which campaigns mitigate this, examining the ways that the production techniques, coproducing Web content, online-offline convergence, and linking to other Web sites mediate the practices of informing, involving, connecting, and mobilizing supporters. Their conclusions about the past decade's trajectory of Web campaigning point the way to a political theory of technology and a technologically grounded theory of electoral politics. A digital installation available on the web illustrates core concepts discussed in the text of the book with examples drawn from archived campaign Web sites. Users have the opportunity to search these concepts in the context of fully operational campaign sites, recreating the Web experience of users during the election periods covered in the book."
001385657 588__ $$aOCLC-licensed vendor bibliographic record.
001385657 650_0 $$aPolitical campaigns$$zUnited States$$xComputer network resources.
001385657 650_0 $$aInternet in political campaigns$$zUnited States.
001385657 653__ $$aINFORMATION SCIENCE/Technology & Policy
001385657 653__ $$aINFORMATION SCIENCE/Internet Studies
001385657 655_0 $$aElectronic books
001385657 7001_ $$aSchneider, Steven M.
001385657 852__ $$bebk
001385657 85640 $$3MIT Press$$uhttps://univsouthin.idm.oclc.org/login?url=https://doi.org/10.7551/mitpress/7186.001.0001?locatt=mode:legacy$$zOnline Access through The MIT Press Direct
001385657 85642 $$3OCLC metadata license agreement$$uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
001385657 909CO $$ooai:library.usi.edu:1385657$$pGLOBAL_SET
001385657 980__ $$aBIB
001385657 980__ $$aEBOOK
001385657 982__ $$aEbook
001385657 983__ $$aOnline