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001387411 035__ $$a(OCoLC)51938563$$z(OCoLC)532372082$$z(OCoLC)702104709$$z(OCoLC)793522662$$z(OCoLC)793925236$$z(OCoLC)961584398$$z(OCoLC)962709453
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001387411 08204 $$a338.7/6292/0973$$221
001387411 1001_ $$aMcDonald, John,$$d1906-1998.
001387411 24512 $$aA ghost's memoir :$$bthe making of Alfred P. Sloan's "My years with General Motors" /$$cJohn McDonald.
001387411 260__ $$aCambridge, Mass. :$$bMIT Press,$$c©2002.
001387411 300__ $$a1 online resource (xvii, 202 pages)
001387411 336__ $$atext$$btxt$$2rdacontent
001387411 337__ $$acomputer$$bc$$2rdamedia
001387411 338__ $$aonline resource$$bcr$$2rdacarrier
001387411 500__ $$aIncludes index.
001387411 506__ $$aAccess limited to authorized users.
001387411 520__ $$aThe story of the ghostwriting of Alfred P. Sloan's best-selling memoir, General Motor's attempts to block the book's publication, and the author's eventual triumph over the corporation.Published in 1964, My Years with General Motors was an immediate best-seller and today is considered one of the few classic books on management. The book is the ghostwritten memoir of Alfred P. Sloan, Jr. (1875-1966), whose business and management strategies enabled General Motors to overtake Ford as the dominant American automobile manufacturer in the 1920s and 1930s.What has been largely unknown until now is that My Years with General Motors was almost not published. Although it was written with the permission of General Motors--and slated for publication in October 1959--at the last minute General Motors tried to suppress the book out of fears that some of the material in it could become evidence in an antitrust action against the company. This book, by John McDonald, Sloan's ghostwriter, tells the behind-the-scenes story of the book's writing, its attempted suppression, and the lawsuit that eventually led to its publication. McDonald's narrative is partly the David-and-Goliath story of a lone journalist taking on the world's then-largest corporation and partly a study of strategy in its own right. McDonald's struggle to publish the book led him to navigate a complicated course among the competing interests of General Motors, Fortune magazine (his employer), and Time, Inc. (Fortune's owner). In many ways this "book about the book" parallels the Sloan book as a tale of successful, brilliantly planned strategy.
001387411 588__ $$aOCLC-licensed vendor bibliographic record.
001387411 60010 $$aSloan, Alfred P.$$q(Alfred Pritchard),$$d1875-1966.$$tMy years with General Motors.
001387411 61020 $$aGeneral Motors Corporation$$xManagement$$xHistory.
001387411 650_0 $$aAutomobile industry and trade$$zUnited States$$xManagement$$vCase studies.
001387411 650_0 $$aIndustrial management$$zUnited States$$vCase studies.
001387411 653__ $$aBUSINESS/Management
001387411 655_0 $$aElectronic books
001387411 852__ $$bebk
001387411 85640 $$3MIT Press$$uhttps://univsouthin.idm.oclc.org/login?url=https://doi.org/10.7551/mitpress/3278.001.0001?locatt=mode:legacy$$zOnline Access through The MIT Press Direct
001387411 85642 $$3OCLC metadata license agreement$$uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
001387411 909CO $$ooai:library.usi.edu:1387411$$pGLOBAL_SET
001387411 980__ $$aBIB
001387411 980__ $$aEBOOK
001387411 982__ $$aEbook
001387411 983__ $$aOnline