@article{1387775,
      author = {Sarvary, M.},
      url = {http://library.usi.edu/record/1387775},
      title = {Gurus and oracles : the marketing of information /},
      publisher = {MIT Press,},
      recid = {1387775},
      pages = {1 online resource (xv, 176 pages) :},
      address = {Cambridge, Mass. :},
      year = {2012},
}