TY - GEN N2 - In this work, Miklos Sarvary describes the information industry - the far-flung universe of companies whose core business is to sell information to decision makers. Sarvary highlights the special characteristics of information and knowledge and analyzes the unusual behaviours of the markets for them. AB - In this work, Miklos Sarvary describes the information industry - the far-flung universe of companies whose core business is to sell information to decision makers. Sarvary highlights the special characteristics of information and knowledge and analyzes the unusual behaviours of the markets for them. T1 - Gurus and oracles :the marketing of information / DA - ©2012. CY - Cambridge, Mass. : AU - Sarvary, M. CN - HD9999.I492 PB - MIT Press, PP - Cambridge, Mass. : PY - ©2012. ID - 1387775 KW - Information services industry. KW - Information networks. KW - Information technology. KW - BUSINESS/Marketing KW - INFORMATION SCIENCE/Technology & Policy SN - 9780262301176 SN - 0262301172 SN - 9780262300384 SN - 0262300389 SN - 026201694X SN - 9780262016940 SN - 1283420775 SN - 9781283420778 TI - Gurus and oracles :the marketing of information / LK - https://univsouthin.idm.oclc.org/login?url=https://doi.org/10.7551/mitpress/9780262016940.001.0001?locatt=mode:legacy LK - http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf UR - https://univsouthin.idm.oclc.org/login?url=https://doi.org/10.7551/mitpress/9780262016940.001.0001?locatt=mode:legacy UR - http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf ER -