Strategic communication and AI : public relations with intelligent user interfaces / Simon Moore and Roland Hübscher.
Moore, Simon, 1961- author.; Hübscher, Roland, 1961- author.; ProQuest (Firm)
2022
HM1221 .M668 2022
Available Online

Linked e-resources

Linked Resource Online Access

Details

Title Strategic communication and AI : public relations with intelligent user interfaces / Simon Moore and Roland Hübscher.
Author Moore, Simon, 1961- author.
ISBN 9781003111320 (electronic book)
1003111327 (electronic book)
9781000482089 (electronic book)
1000482081 (electronic book)
9781000482102 (electronic book)
1000482103 (electronic book)
9780367627799
9780367628963
Published Abingdon, Oxon ; New York, NY : Routledge, 2022.
Copyright ©2022
Language English
Description 1 online resource.
Call Number HM1221 .M668 2022
Dewey Decimal Classification 659.2
Note "Routledge Focus" -- taken from front cover.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users
Reproduction Electronic reproduction. Ann Arbor, MI Available via World Wide Web.
Source of Description Description based on online resource; title from digital title page (viewed on December 22, 2021).
Added Author Hübscher, Roland, 1961- author.
Added Corporate Author ProQuest (Firm)
Series Routledge insights in public relations research.
Available in Other Form Strategic communication and AI
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
All Resources
Intelligent User Interfaces (IUIs) : the next generation of digital communication
Immersive communication : virtual and augmented realities
Artificial intelligence, emotions & trust : feeling is believing
Walk like us, talk like us : listening and learning interfaces
From talking to persuasion : obstacles and opportunities
PR and the interface 'face' : harnessing hyper-personalized persuasion.

Browse Subjects

Show more subjects...

Statistics

from
to
Export