TY  - GEN
AB  - Annotation
AB  - This volume contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado.
AU  - Kim, Kacy K.,
CN  - HF5411
DO  - 10.1007/978-3-319-26647-3
DO  - doi
ID  - 1390996
KW  - Marketing
LK  - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-319-26647-3
N2  - Annotation
N2  - This volume contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado.
SN  - 9783319266473
SN  - 3319266470
SN  - 3319266462
SN  - 9783319266466
T1  - Celebrating America's pastimes :baseball, hot dogs, apple pie and marketing? : proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference /
TI  - Celebrating America's pastimes :baseball, hot dogs, apple pie and marketing? : proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference /
UR  - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-319-26647-3
ER  -