Marketing on a shoestring budget : a guide for small museums and historic sites / Deborah Pitel.
Pitel, Deborah, author.
2016
AM11 .P55 2016
Available Online

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Title Marketing on a shoestring budget : a guide for small museums and historic sites / Deborah Pitel.
Author Pitel, Deborah, author.
ISBN 9781442263505 (cloth : alk. paper)
9781442263512 (pbk. : alk. paper)
9781442263529 (e-book)
Published Lanham, MD : Rowman & Littlefield, [2016]
Copyright ©2016
Language English
Description 1 online resource (185 pages) : illustrations.
Call Number AM11 .P55 2016
Dewey Decimal Classification 069/.0688
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Description based on print version record.
Series American Association for State and Local History book series.
Available in Other Form Marketing on a shoestring budget : a guide for small museums and historic sites.
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Record Appears in Online Resources > Ebooks
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Marketing basics
Lay the foundation and build a brand
Find your audience and make a plan
Press releases, print media, radio, & tv
Creating and maintaining a website
Email newsletters, marketing, and Internet advertising
Social media
Social media platforms
Blogging and business partnerships
More marketing tips and tricks.

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