TY  - GEN
AU  - Brodie, R. J.,
AU  - Nenonen, Suvi,
AU  - Storbacka, Kaj,
CN  - HF5410
ID  - 1411753
KW  - Marketing
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=6478188
T1  - Market shaping and systemic innovation /
TI  - Market shaping and systemic innovation /
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=6478188
VL  - Volume 35, Number 9
ER  -