The cosmetic gaze : body modification and the construction of beauty / Bernadette Wegenstein.
2012
BF697.5.B63 W4195 2012eb
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Title
The cosmetic gaze : body modification and the construction of beauty / Bernadette Wegenstein.
ISBN
9780262301114 (electronic bk.)
0262301113 (electronic bk.)
9786613594495
6613594490
1280499265
9781280499265
9780262232678 (hbk.)
0262232677 (hbk.)
0262301113 (electronic bk.)
9786613594495
6613594490
1280499265
9781280499265
9780262232678 (hbk.)
0262232677 (hbk.)
Published
Cambridge, Massachusetts : The MIT Press, [2012]
Copyright
©2012
Language
English
Description
1 online resource (xii, 226 pages) : illustrations
Item Number
9786613594495
Call Number
BF697.5.B63 W4195 2012eb
Dewey Decimal Classification
306.4/613
Summary
If the gaze can be understood to mark the disjuncture between how we see ourselves and how we want to be seen by others, the cosmetic gaze--in Bernadette Wegenstein's groundbreaking formulation--is one through which the act of looking at our bodies and those of others is already informed by the techniques, expectations, and strategies (often surgical) of bodily modification. It is, Wegenstein says, also a moralizing gaze, a way of looking at bodies as awaiting both physical and spiritual improvement. In The Cosmetic Gaze, Wegenstein charts this synthesis of outer and inner transformation. Wegenstein shows how the cosmetic gaze underlies the "rebirth" celebrated in today's makeover culture and how it builds upon a body concept that has collapsed into its mediality. In today's beauty discourse--on reality TV and Web sites that collect "bad plastic surgery"--We yearn to experience a bettered self that has been reborn from its own flesh and is now itself, like a digitally remastered character in a classic Hollywood movie, immortal. Wegenstein traces the cosmetic gaze from eighteenth-century ideas about physiognomy through television makeover shows and facial-recognition software to cinema--which, like our other screens, never ceases to show us our bodies as they could be, drawing life from the very cosmetic gaze it transmits.
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