Introduction
What is product design?
What does a product designer do?
Creating a product
The main stages of product design
Interview: Julia Lohmann
About this book
1. Historical and cultural context
The Industrial Revolution: 1750s to 1850s
The Great Reform movements: 1850s to 1914
Modernism to pre-war luxury and power: 1900s to 1945
The post-war period: 1945 to 1970s
Post-Modernism: 1970s to present day
Interview: Satyendra Pakhalé
Emerging twenty-first century design trends
2. Research, brief, and specification
Product design research
Research methods
The brief
Identifying customer wants, needs and demands
Interview: Stuart Haygarth
The Product Design Specification (PDS)
Common elements of the PDS
3. Concept design
What is a concept design?
Concept generation
Concept generation methods
Drawing techniques for product design
Technical drawing
Interview: Nendo
Modelling
Prototyping
Concept evaluation and selection
4. From manufacture to market
Detail design
Design and manufacture
Common materials
Manufacturing processes
Interview: Raw-Edges Design Studio
Marketing and selling
5. Contemporary issues
Green issues
Interview: Max Lamb
Ethical issues
Universal design
Emotional design
6. Design education and beyond
Studying product design
Design rights
Interview: Tim Brown, IDEO
Developing your design skills
Engaging with industry
Glossary
Bibliography
Further resources
Useful addresses
Acknowledgements.