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001428577 008__ 221228s2021\\\\xx\\\\\\o\\\\\|||\0\eng\d
001428577 020__ $$a9781802623222
001428577 035__ $$a(MiAaPQ)EBC6787979
001428577 035__ $$a(Au-PeEL)EBL6787979
001428577 035__ $$a(OCoLC)1281979467
001428577 040__ $$aMiAaPQ$$beng$$erda$$epn$$cMiAaPQ$$dMiAaPQ
001428577 050_4 $$aHG173 .M375 2021
001428577 0820_ $$a332.1
001428577 1001_ $$aEstelami, Hooman.
001428577 24510 $$aMarketing Financial Services in Sub-Saharan Africa.
001428577 264_1 $$aBradford, West Yorkshire :$$bEmerald Publishing Limited,$$c2021.
001428577 264_4 $$c©2021.
001428577 300__ $$a1 online resource (141 pages).
001428577 336__ $$atext$$btxt$$2rdacontent
001428577 337__ $$acomputer$$bc$$2rdamedia
001428577 338__ $$aonline resource$$bcr$$2rdacarrier
001428577 4901_ $$aInternational Journal of Bank Marketing Ser. ;$$vv.3
001428577 5050_ $$aCover -- Guest editorial -- Building blocks of financial inclusion through customer experience value at financial touchpoints in Southern Africa -- Financial well-being of customerto-customer co-creation experience: a comparative qualitative focus group study of savings/credit groups -- Marketing bank services to financially vulnerable customers: evidence from an emerging economy -- Traditional-bank customers' digital-only bank resistance: evidence from South Africa -- The effect of nWOM firestorms on South African retail banking -- Developing corporate social responsibility in financial services.
001428577 506__ $$aAccess limited to authorized users.
001428577 588__ $$aDescription based on publisher supplied metadata and other sources.
001428577 650_0 $$aFinancial services industry-Africa, Sub-Saharan.
001428577 655_0 $$aElectronic books
001428577 77608 $$iPrint version:$$aEstelami, Hooman$$tMarketing Financial Services in Sub-Saharan Africa$$dBradford, West Yorkshire : Emerald Publishing Limited,c2021
001428577 830_0 $$aInternational Journal of Bank Marketing Ser.
001428577 852__ $$bebk
001428577 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=6787979$$zOnline Access
001428577 909CO $$ooai:library.usi.edu:1428577$$pGLOBAL_SET
001428577 980__ $$aBIB
001428577 980__ $$aEBOOK
001428577 982__ $$aEbook
001428577 983__ $$aOnline