Basic marketing: concepts, decisions, and strategies /: [by] Edward W. Cundiff [and] Richard R. Still.

Name: Basic marketing: concepts, decisions, and strategies [by] Edward W. Cundiff [and] Richard R. Still.
ISBN: 0130626384

Basic marketing: concepts, decisions, and strategies / [by] Edward W. Cundiff [and] Richard R. Still.

Cundiff, Edward W.

1971

HF5415 .C79 1971 (Mapit)

Available at General Collection

Formats

Title

Basic marketing: concepts, decisions, and strategies / [by] Edward W. Cundiff [and] Richard R. Still.

Author

Edition

Second edition.

ISBN

0130626384

Published

Englewood Cliffs, N.J. : Prentice-Hall, [1971]

Language

English

Description

xi, 627 pages : illustrations ; 24 cm

Call Number

HF5415 .C79 1971

Dewey Decimal Classification

658.8

Bibliography, etc. Note

Includes bibliographical references.

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