@article{1431971,
      author = {Boha, Julian,},
      url = {http://library.usi.edu/record/1431971},
      title = {Managing value propositions in service ecosystems /},
      abstract = {Julian Boha explores value propositions in ecosystems as  they play an important role in communicating how a company  aims to provide value to business partners and customers.  Value propositions are used in our everyday language, yet  the concept remains ambiguous as there is a lack of  empirical evidence about value propositions and their  formal development process. The author provides a  much-needed understanding of value propositions within the  context of ecosystems and offers tools to systematically  create value propositions and orchestrate ecosystems to  foster innovation. Further, this book advances to the  current understanding of value propositions and their  application in the context of innovative ecosystems.  Contents Value propositions and service ecosystems from a  service-dominant logic perspective The evolution of value  propositions Perceived value propositions of service  ecosystems Orchestrating service ecosystems through value  propositions Towards a management framework for service  ecosystems Target Groups Researchers and students in the  field of innovation management Innovation, ecosystem, and  strategy managers.},
      recid = {1431971},
      pages = {1 online resource},
}