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Intro
Introduction
Contents
Notes on Contributors
List of Figures
List of Tables
Part I: Digital Transformation
Chapter 1: The Eco-System of Firm Technology Adoption
Introduction
Context and Background of Study
History of Innovation Studies
The Concept of Innovation
Diffusion and Adoption of Innovation
Adoption Eco-system
Developing Country Contexts
SMEs in Developing Countries
Corporate Sustainability
Digitized Environment
Methodology
Summary of Findings
Reflection on F-TAM
Employees' Individual-Level Factors

Firm-Level Factors
Societal-Level Factors
Technology Characteristics
Reflection of Relevance and Further Studies
Scientific Relevance
Industrial Significance
Limitations and Future Research
References
Chapter 2: Algorithms Shaping the Future
Introduction
Literature Review
The Elements Behind the New Digital Economy
Big Data, Predictive Analytics, Machine Learning, IoT, and AI
Algorithms in the Twenty-First Century: Taking Care of Business
Cybernetics: The Human Use of Human Beings
Final Thoughts
References

Chapter 3: Automation Adoption in the Textile Industry of an Emerging Economy
Introduction
Textile Sector, Context, and Background
Automation, Context, and Background
Literature Review
Methodology
Results
Discussion
Conclusion
References
Chapter 4: Determinants of the Digital Orientation of Small Businesses
Introduction
Digital Orientation
The Role of Context
The Role of Company Conditions
Research Model
The Empirical Examination of Digital Orientation of Small Businesses
Data Collection
Measurements
Results of the Analyses
Conclusions

Theoretical Implications
Managerial Implications
Limitations and Further Research Directions
References
Chapter 5: Analysis of Business and Sustainability Models of Native Digital Media in Latin America
Introduction
Business Models, Sustainability, and Digital Journalism
Internet Business Models
Sustainability of New Media and Innovation
Mobile Devices, Social Networks, and Journalism
Methodology
Literature Contextualization
Findings: The Cases of Digital Media in Latin America
El Faro (El Salvador): The First Native Digital Media of Latin America

La Silla Vacía (Colombia): How Power Operates in the Nation
Anfibia (Argentina): Chronicles and Alternative Contents from the South
Discussion
Conclusions
Appendix
References
Chapter 6: The Internationalization Speed of SMEs and their Long-term Sustainability in Foreign Markets
Introduction
Theoretical Issues
Determinants of Pre- and Post-internationalization
Consequences of Pre- and Post-internationalization Speed
Internationalization Motives for Emerging Market Firms
Method
Case Selection
Data Collection
Data Analyses
Description of Audaces Case

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