Technology adoption in the Caribbean tourism industry : analysing service delivery in the digital age / Andrew Spencer.
Spencer, Andrew (Lecturer in tourism management), author.
2021
G155.A1 S74 2021
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Title Technology adoption in the Caribbean tourism industry : analysing service delivery in the digital age / Andrew Spencer.
Author Spencer, Andrew (Lecturer in tourism management), author.
ISBN 3030615847 electronic book
9783030615840 (electronic bk.)
9783030615833 hardcover
3030615839
DOI https://doi.org/10.1007/978-3-030-61584-0
Published Cham, Switzerland : Palgrave Macmillan, 2021.
Language English
Description 1 online resource : illustrations (black and white, and colour)
Item Number 10.1007/978-3-030-61584-0 doi
Call Number G155.A1 S74 2021
Dewey Decimal Classification 338.47917290452
Summary This book investigates the adoption of Information and Communication Technologies (ICTs) in Caribbean travel firms, particularly for sales and marketing purposes. By examining the decision-making process in tourism companies deciding whether to become more dependent on the digital capabilities and artificial intelligence, this text seeks to understand the role of strategy and resources in technology adoption. Further, the author assesses the role of factors, both external (such as culture) and internal (such as leadership) in this strategic process. Economies in the Caribbean are reliant on tourism to bring prosperity to the region, and with the onset of the COVID-19 pandemic, the industry is being forced to transform the way it operates. With implications for those studying organizational behavior as well as strategic and tourism management, this study analyzes rapid change in this pivotal industry. Andrew Spencer is Deputy Executive Director and Senior Lecturer at the Mona School of Business and Management, as well as Head of the Centre for Tourism and Hospitality Management at the University of the West Indies, Jamaica. He is the former Executive Director of the Tourism Product Development Company, the agency responsible for the maintenance, development and enhancement of the tourism product in Jamaica. He is the author of Travel and Tourism in the Caribbean, published by Palgrave Macmillan and has published extensively in international journals. .
Note 1. Introduction2.- Leadership and Technology: Understanding Adoption Practices3.- Internal Firm Factors: An Examination of Travel Companies Resource base4.- External Factors: The Digital Divide, Closing the Gap5.- Transactional and Transformational Leaders: Their Influence on Technolog 6.- The Applicability of an Innovative Theoretical Model and its Implications.- 7. Conclusion.
Access Note Access limited to authorized users.
Digital File Characteristics text file
PDF
Source of Description Description based on online resource; title from digital title page (viewed on January 27, 2021).
Available in Other Form Print version: 9783030615833
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1. Introduction2
Leadership and Technology: Understanding Adoption Practices3
Internal Firm Factors: An Examination of Travel Companies Resource base4
External Factors: The Digital Divide, Closing the Gap5
Transactional and Transformational Leaders: Their Influence on Technolog 6
The Applicability of an Innovative Theoretical Model and its Implications
7. Conclusion.

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