001434378 000__ 04147cam\a2200601\i\4500 001434378 001__ 1434378 001434378 003__ OCoLC 001434378 005__ 20230309003726.0 001434378 006__ m\\\\\o\\d\\\\\\\\ 001434378 007__ cr\un\nnnunnun 001434378 008__ 210226s2021\\\\sz\\\\\\ob\\\\001\0\eng\d 001434378 019__ $$a1239991511$$a1244118929$$a1253416255 001434378 020__ $$a9783030627812$$q(electronic bk.) 001434378 020__ $$a3030627810$$q(electronic bk.) 001434378 020__ $$a9783030627829$$q(print) 001434378 020__ $$a3030627829 001434378 020__ $$z3030627802 001434378 020__ $$z9783030627805 001434378 0247_ $$a10.1007/978-3-030-62781-2$$2doi 001434378 035__ $$aSP(OCoLC)1239962820 001434378 040__ $$aYDX$$beng$$erda$$epn$$cYDX$$dGW5XE$$dOCLCO$$dEBLCP$$dDCT$$dOCLCF$$dVT2$$dLIP$$dUKAHL$$dOCLCQ$$dOCLCO$$dCOM$$dOCLCO$$dSFB$$dOCLCQ 001434378 049__ $$aISEA 001434378 050_4 $$aHF5415 001434378 08204 $$a658.80072/7$$223 001434378 1001_ $$aQuirk, Thomas J.,$$eauthor. 001434378 24510 $$aExcel 2019 for marketing statistics :$$ba guide to solving practical problems /$$cThomas J. Quirk, Eric Rhiney. 001434378 250__ $$aSecond edition. 001434378 264_1 $$aCham :$$bSpringer,$$c[2021] 001434378 300__ $$a1 online resource 001434378 336__ $$atext$$btxt$$2rdacontent 001434378 337__ $$acomputer$$bc$$2rdamedia 001434378 338__ $$aonline resource$$bcr$$2rdacarrier 001434378 347__ $$atext file 001434378 347__ $$bPDF 001434378 4901_ $$aExcel for statistics 001434378 504__ $$aIncludes bibliographical references and index. 001434378 5050_ $$aPreface -- Acknowledgements -- 1 Sample Size, Mean, Standard Deviation, and Standard Error of the Mean -- 2 Random Number Generator -- 3 Confidence Interval About the Mean Using the TINV Function and Hypothesis Testing -- 4 One-Group t-Test for the Mean -- 5 Two-Group t-Test of the Difference of the Means for Independent Groups -- 6 Correlation and Simple Linear Regression -- 7 Multiple Correlation and Multiple Regression -- 8 One-Way Analysis of Variance (ANOVA) -- Appendix A: Answers to End-of-Chapter Practice Problems -- Appendix B: Practice Test -- Appendix C: Answers to Practice Test -- Appendix D: Statistical Formulas -- Appendix E: t-table -- Index. 001434378 506__ $$aAccess limited to authorized users. 001434378 520__ $$aThis book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isnt your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you. Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work. In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned. 001434378 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed March 26, 2021). 001434378 63000 $$aMicrosoft Excel (Computer file) 001434378 650_0 $$aMarketing$$xStatistical methods. 001434378 650_6 $$aMarketing$$xMéthodes statistiques. 001434378 655_0 $$aElectronic books. 001434378 7001_ $$aRhiney, Eric,$$eauthor. 001434378 77608 $$iPrint version:$$aQuirk, Thomas J.$$tExcel 2019 for marketing statistics.$$bSecond edition.$$dCham : Springer, [2021]$$z3030627802$$z9783030627805$$w(OCoLC)1198720474 001434378 830_0 $$aExcel for statistics. 001434378 852__ $$bebk 001434378 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-62781-2$$zOnline Access$$91397441.1 001434378 909CO $$ooai:library.usi.edu:1434378$$pGLOBAL_SET 001434378 980__ $$aBIB 001434378 980__ $$aEBOOK 001434378 982__ $$aEbook 001434378 983__ $$aOnline 001434378 994__ $$a92$$bISE