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Introduction
Chapter 1. Ideology: Definitions, Approaches, and Critique
Chapter 2. Analyzing the Language Game: Conceptual Framework, Data, and Methods
Chapter 3. SOE Reform Discourse under Jiang Zemin
Chapter 4. SOE Reform Discourse under Xi Jinping
Chapter 5. Two Faces of Ideology: Double-Edged Sword for Rulers
Chapter 6. Ideology, Language, and Political Power: Implications for Xi Rule
Conclusion.

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