Eurasian business and economics perspectives : proceedings of the 29th Eurasia Business and Economics Society Conference / edited by Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Sofia Vale.
2021
HF5152 .E87 2020
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Title
Eurasian business and economics perspectives : proceedings of the 29th Eurasia Business and Economics Society Conference / edited by Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Sofia Vale.
Corporate Author
Eurasia Business and Economics Society. Conference (29th : 2021 : Lisbon, Portugal)
ISBN
9783030650858
3030650855
9783030650841
3030650847
3030650855
9783030650841
3030650847
Published
Cham : Springer, [2021]
Language
English
Description
1 online resource
Item Number
10.1007/978-3-030-65085-8 doi
Call Number
HF5152 .E87 2020
Dewey Decimal Classification
338.940025
658.3
658.3
Summary
This book gathers selected theoretical and empirical papers from the 29th Eurasia Business and Economics Society (EBES) Conference, held in Lisbon, Portugal. Covering diverse areas of business and management in various geographic regions, it highlights the latest research on human resources, management and marketing, among other topics. It also includes related studies that address marketing and management-relevant aspects such as the impact of supervisor support on employee performance through work engagement, the standardization of global logistics business operations, elements to support long-term B2B communication, and omni-channel strategies in the Marketing 4.0 paradigm.
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Digital File Characteristics
text file PDF
Added Author
Bilgin, Mehmet Huseyin, editor.
Danis, Hakan, editor.
Demir, Ender, editor.
Vale, Sofia, editor.
Danis, Hakan, editor.
Demir, Ender, editor.
Vale, Sofia, editor.
Series
Eurasian studies in business and economics ; 16/2. 2364-5067
Available in Other Form
Print version: 9783030650841
Print version: 9783030650865
Print version: 9783030650872
Print version: 9783030650865
Print version: 9783030650872
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