TY - GEN AB - This book gathers new empirical findings fostering advances in the areas of digital and communication design, web, multimedia and motion design, graphic design, branding, and related ones. It includes original contributions by authoritative authors based on the best papers presented at the 4th International Conference on Digital Design and Communication, Digicom 2020, together with some invited chapters written by leading international researchers. They report on innovative design strategies supporting communication in a global, digital world, and addressing, at the same time, key individual and societal needs. This book is intended to offer a timely snapshot of technologies, trends and challenges in the area of design, communication and branding, and a bridge connecting researchers and professionals of different disciplines, such as graphic design, digital communication, corporate, UI Design and UX design. AU - Martins, Nuno. AU - Brandão, Daniel. AU - Moreira da Silva, Fernando. CN - TA174 CY - Cham : DA - 2021. DO - 10.1007/978-3-030-75867-7 DO - doi ID - 1437094 KW - Design KW - Computer-aided design KW - Design and technology KW - Graphic arts KW - Digital communications KW - Design KW - Conception assistée par ordinateur KW - Design et technologie KW - Arts graphiques KW - Transmission numérique LK - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-75867-7 N2 - This book gathers new empirical findings fostering advances in the areas of digital and communication design, web, multimedia and motion design, graphic design, branding, and related ones. It includes original contributions by authoritative authors based on the best papers presented at the 4th International Conference on Digital Design and Communication, Digicom 2020, together with some invited chapters written by leading international researchers. They report on innovative design strategies supporting communication in a global, digital world, and addressing, at the same time, key individual and societal needs. This book is intended to offer a timely snapshot of technologies, trends and challenges in the area of design, communication and branding, and a bridge connecting researchers and professionals of different disciplines, such as graphic design, digital communication, corporate, UI Design and UX design. PB - Springer, PP - Cham : PY - 2021. SN - 9783030758677 SN - 3030758672 SN - 9783030758684 SN - 3030758680 SN - 9783030758691 SN - 3030758699 T1 - Perspectives on design and digital communication II :research, innovations and best practices / TI - Perspectives on design and digital communication II :research, innovations and best practices / UR - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-75867-7 VL - v. 14 ER -