The future of the automotive industry : the disruptive forces of AI, data analytics, and digitization / Inma Martínez.
Martínez, Inma, author.
2021
TL272.53 .M37 2021
Available Online

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Title The future of the automotive industry : the disruptive forces of AI, data analytics, and digitization / Inma Martínez.
Author Martínez, Inma, author.
ISBN 9781484270264 (electronic bk.)
1484270266 (electronic bk.)
9781484270257
1484270258
DOI https://doi.org/10.1007/978-1-4842-7026-4
Published [Berkeley] : Apress, [2021]
Copyright ©2021
Language English
Description 1 online resource (xxiii, 204 pages)
Item Number 10.1007/978-1-4842-7026-4 doi
Call Number TL272.53 .M37 2021
Dewey Decimal Classification 629.2/72
Summary Nothing defined the 20th century more than the evolution of the car industry. The 2020 decade will see the automotive industry leap forward beyond simply moving people geographically toward a new purpose: to become a services industry. This book takes readers on a journey where cars will evolve towards becoming "computers on wheels." The automotive industry is one of the sectors most profoundly changed by digitalization and the 21st century energy needs. You'll explore the shifting paradigms and how cars today represent a new interpretation of what driving should be and what cars should offer. This book presents exciting case studies on how artificial intelligence (AI) and data analytics are used to design future cars, predict car efficiency, ensure safety and simulate engineering dynamics for its design, as well as a new arena for IoT and human data. It opens a window into the origins of cars becoming software-run machines, first to run internal diagnostics, and then to become machines connected to other external machines via Bluetooth, to finally the Internet via 5G. From transportation to solving people's problems, The Future of the Automotive Industry is less about the technology itself, but more about the outcomes of technology in the future, and the transformative power it has over a much beloved item: cars. What You'll Learn Explore smart cities and their evolution when it comes to traffic and vehicles Gain a new perspective on the future of cars and transportation based on how digital technologies will transform vehicles Examine how AI and IoT will create new contexts of interactions with drivers and passengers alike Review concepts such as personalizing the driving experience and how this will take form See how self-driving cars impact data mining of personal data Who This Book Is For Anyone with an interest in digital advancements in the automotive industry beyond the connected car
Note Includes index.
Access Note Access limited to authorized users.
Source of Description Online resource; Title from title page (viewed June 22, 2021).
Available in Other Form Print version: 9781484270257
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Intro
Table of Contents
About the Author
About the Technical Reviewer
Foreword
Acknowledgments
Introduction
Part I: Car 4.0
Chapter 1: OK Computer
Vehicle Electronics
The Internet of Vehicles: Car Sensors
Fit for Purpose, Safe for Humans
Automation
Driving Forces of Car Innovation
Summary
Chapter 2: Mission Control
A Moveable Feast/Let Me Entertain You
Connected Vehicles
Mobility
Seamless Control
Onward
Summary
Chapter 3: The 5G Car
The Mobile Revolution
Intelligent Vehicles
The Internet of Vehicles

5G: The Internet Superhighway
Edge Computing Mobility
Summary
Chapter 4: On Brand
Preaching to the Converted
Brand Alchemy
Glamorama
F1: The Greatest Show on Earth
Brand Messaging: Aligned vs. Contrarian
Purpose: The New Twenty-First-Century Value
Branding for Redemption
Shifting Gears
Changing Lanes
Summary
Part II: From Transportation to Solving People's Problems
Chapter 5: I. Am. Car
Beyond Transportation
From Functional to Aspirational
Humanizing Vehicles
Hooked on Cars
Nationalistic Assets
Summary
Chapter 6: Second Home

Letting Go
Safe Haven
Bringing the Ergonomics
The New Interiors
#MeToo
Sensorized Cabins
Summary
Chapter 7: Automation
Vehicular Autonomy
Electric Roads
AI-Based Autonomy
Wacky Autonomous Races
Taking It to the Streets
Levels of Autonomy
Autonomous Vehicle vs. Transport Robot
Autonomous Legalese
Summary
Chapter 8: Together in Electric Dreams
Why Go Electric Now?
The Long, Winding Road Toward Electric Vehicles
Storing Energy
Green Energy
Ctrl+Alt+Deleting Revenue Models
Tesla: The Outlier
Everybody Is Doin It, So Why Don't Ya?

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