@article{1440120,
      recid = {1440120},
      author = {Bühler, Daniel.},
      title = {Universal, intuitive, and permanent pictograms : a  human-centered design process grounded in embodied  cognition, semiotics, and visual perception /},
      publisher = {Springer,},
      address = {Wiesbaden :},
      pages = {1 online resource (337 pages)},
      year = {2021},
      abstract = {This book presents a complete human-centered design  process (ISO 9241:210) that had two goals: to design  universal, intuitive, and permanent pictograms and to  develop a process for designing suitable pictograms. The  book analyzes characteristics of visual representations,  grounded in semiotics. It develops requirements for  pictogram contents, relying on embodied cognition, and it  derives content candidates in empirical studies on four  continents. The book suggests that visual perception is  universal, intuitive, and permanent. Consequently, it  derives guidelines for content design from visual  perception. Subsequently, pictogram prototypes are produced  in a research through design process, using the guidelines  and the content candidates. Evaluation studies suggest that  the prototypes are a success. They are more suitable than  established pictograms and they should be considered  universal, intuitive, and permanent. In conclusion, a  technical design process is proposed. Target audience  Designers profit from this book because they will be able  to further improve their designs Researchers profit because  the findings contribute to research on universal and  intuitive interaction Businesses profit because they will  be able to adapt their processes, increasing suitability  and profitability Dr. Daniel Buhler is a researcher in the  Department of Applied Media Studies at Brandenburg  University of Technology. He is interested in multimodal  human-computer interaction, data-driven design, audiovisual  perception and cognition, and semiotics. He holds master's  degrees in three fields (MA, MEd, MFA). In his PhD, he  brought these fields together conducting a complete  human-centered design process, grounded in scientific  theory, empirical research, and research through practice.  Through universal, intuitive, and permanent designs, Daniel  tries to improve interaction between people worldwide.},
      url = {http://library.usi.edu/record/1440120},
      doi = {https://doi.org/10.1007/978-3-658-32310-3},
}