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001440215 001__ 1440215
001440215 003__ OCoLC
001440215 005__ 20230309004548.0
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001440215 019__ $$a1273970835$$a1273980778$$a1274059584$$a1291323592$$a1295586610
001440215 020__ $$a9783030762551$$q(electronic bk.)
001440215 020__ $$a3030762556$$q(electronic bk.)
001440215 020__ $$z9783030762544
001440215 020__ $$z3030762548
001440215 0247_ $$a10.1007/978-3-030-76255-1$$2doi
001440215 035__ $$aSP(OCoLC)1273914391
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001440215 049__ $$aISEA
001440215 050_4 $$aHD9940.A2$$bF57 2021eb
001440215 08204 $$a338.4/7687$$223
001440215 24500 $$aFirms in the fashion industry :$$bsustainability, luxury and communication in an international context /$$cLaura Rienda, Lorena Ruiz-Fernández, Lindsey Drylie Carey, Irene García-Medina, editors.
001440215 264_1 $$aCham, Switzerland :$$bPalgrave Macmillan,$$c[2021]
001440215 264_4 $$c©2021
001440215 300__ $$a1 online resource (xix, 169 pages) :$$billustrations (some color)
001440215 336__ $$atext$$btxt$$2rdacontent
001440215 337__ $$acomputer$$bc$$2rdamedia
001440215 338__ $$aonline resource$$bcr$$2rdacarrier
001440215 504__ $$aIncludes bibliographical references and index.
001440215 5050_ $$aFashion design companies : an overview of Spanish and British firms / Pedro Seva-Larrosa, Bartolomé Marco-Lajara, Lorena Ruiz-Fernández, and Rosario Andreu -- Sustainable luxury : an evolving narrative / Tim Jackson -- Sustainability and heritage in practice : the case of Harris Tweed Hebrides / Rt Hon Brian Wilson, Margaret Ann Macleod, and Mark Hogarth -- Quantitative analysis of the fashion industry comparing Spanish and British small and medium-sized companies / Lorena Ruiz-Fernández, Laura Rienda, Bartolomé Marco-Lajara, and Pedro Seva-Larrosa -- Luxury brands, consumer behaviour, and sustainability / Marie-Cécile Cervellon and Lindsey Drylie Carey -- The role of social media in the fashion industry : the case of eco luxury in today's consumption / Concha Pérez-Curiel, Gloria Jiménez-Marín, and Irene García-Medina -- Communication in the fashion industry : sustainability focus / Paloma Díaz-Soloaga -- Capturing the resilience of the textile companies as a specific response of the fashion industry / Francesco Verdone, Santiago Cantarero, and Francisco Puig -- Epilogue (by the editors) : a brief reflection with special emphasis on the impact of COVID-19 in fashion industry.
001440215 506__ $$aAccess limited to authorized users.
001440215 520__ $$a"This contributed volume captures some of the most current topics and trends in the fashion industry. It provides a theoretical and empirical analysis of the behaviour of firms in this fast-moving industry with a focus on their resources, capabilities and routines around communication and sustainability strategies in an international context. It covers hot topics such as the role of social media, sustainability, and luxury as well as brief mention on how the Covid-19 pandemic will impact fashion brands. With contributions from practitioners and academics, this book provides an overview of the debates, analysis and best practices, making it an invaluable resource for anyone studying or researching the fashion industry, branding, or luxury."--$$cProQuest Ebook Central resource page, viewed November 30, 2022.
001440215 545__ $$aLaura Rienda is a Senior Lecturer in Management at the University of Alicante, Spain. Her primary research interests include several topics related to international management, family business and fashion companies. She is author of different research papers published in journals such as Family Business Review, Management Decision, or Journal of Fashion Marketing and Management, among others. Lorena Ruiz-Fernandez is a Lecturer in Management at the University of Alicante, Spain. Her research interests are on strategic management and more specific on dynamic capabilities view, innovation and intellectual capital. Moreover, she has participated in several international conferences and she is author of different papers related to these topics published in journals such as Journal of Fashion Marketing and Management and Competitiveness Review. Lindsey Drylie Carey is a Senior Lecturer with the department of Fashion, Marketing and Tourism and Events at Glasgow Caledonian University, UK. Her research is based in the context of sustainability principally within the areas of marketing, branding and communication. She has also published academic articles, contributed to and edited books and presented conference papers on fashion, luxury and branding. Irene Garcia-Medina is a Lecturer in Marketing at the Glasgow Caledonian University, UK. Her research interests are: digital marketing, digital communication, and social media. Moreover, she has worked as Marketing Director of the French company VTDIM, as Consultant for the Portuguese Chamber of Commerce, as Head of Communication and Promotion of CORDIS (European Commission, DGXIII, Luxembourg). She has given lectures, seminars and workshops in the field of marketing and advertising in several countries and has published numerous articles and books.
001440215 588__ $$aOnline resource; title from digital title page (ProQuest Ebook Central, viewed November 30, 2022).
001440215 650_0 $$aClothing trade$$xEnvironmental aspects.
001440215 650_0 $$aAdvertising$$xFashion.
001440215 650_0 $$aLuxuries.
001440215 650_6 $$aMode$$xPublicité.
001440215 650_6 $$aProduits de luxe.
001440215 655_0 $$aElectronic books.
001440215 7001_ $$aRienda, Laura,$$eeditor.
001440215 7001_ $$aRuiz-Fernández, Lorena,$$eeditor.
001440215 7001_ $$aDrylie Carey, Lindsey,$$eeditor.
001440215 7001_ $$aGarcia Medina, Irène,$$eeditor.
001440215 77608 $$iPrint version:$$tFirms in the fashion industry.$$dCham, Switzerland : Palgrave Macmillan, [2021]$$z9783030762544$$w(OCoLC)1259539721
001440215 852__ $$bebk
001440215 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-76255-1$$zOnline Access$$91397441.1
001440215 909CO $$ooai:library.usi.edu:1440215$$pGLOBAL_SET
001440215 980__ $$aBIB
001440215 980__ $$aEBOOK
001440215 982__ $$aEbook
001440215 983__ $$aOnline
001440215 994__ $$a92$$bISE