001441501 000__ 03656cam\a2200565Ii\4500
001441501 001__ 1441501
001441501 003__ OCoLC
001441501 005__ 20230309004742.0
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001441501 019__ $$a1290814302$$a1291318713$$a1292353883
001441501 020__ $$a9783030849467$$q(electronic bk.)
001441501 020__ $$a3030849465$$q(electronic bk.)
001441501 020__ $$z3030849457
001441501 020__ $$z9783030849450
001441501 0247_ $$a10.1007/978-3-030-84946-7$$2doi
001441501 035__ $$aSP(OCoLC)1290840779
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001441501 050_4 $$aP95.82.U6$$bQ35 2021eb
001441501 08204 $$a302.230973$$223
001441501 1001_ $$aQuail, Benjamin W.,$$eauthor.
001441501 24510 $$aMedia management in the age of Lyndon B. Johnson :$$bselling guns and butter /$$cBenjamin W. Quail.
001441501 264_1 $$aCham, Switzerland :$$bPalgrave Macmillan,$$c[2021]
001441501 264_4 $$c©2021
001441501 300__ $$a1 online resource
001441501 336__ $$atext$$btxt$$2rdacontent
001441501 337__ $$acomputer$$bc$$2rdamedia
001441501 338__ $$aonline resource$$bcr$$2rdacarrier
001441501 504__ $$aIncludes bibliographical references and index.
001441501 5050_ $$a1. Introduction -- 2. Thematic Review -- 3. 19631964: Assuming and Consolidating Power, Campaigning for Election -- 4. 1965: Guns vs. ButterEscalation in Vietnam and the March of the Great Society -- 5. 1966: Widening Credibility Gap and Sliding Popularity -- 6. 1967: Pacification, Charm Offensives and Further Undermined Credibility -- 7. 1968: Tet, Plummeting Popularity and the Ultimate Failure of the Johnsonian Press Strategy -- 8. Conclusion.
001441501 506__ $$aAccess limited to authorized users.
001441501 520__ $$aThis book looks broadly at how the contentious relationships between the media and US President Lyndon B. Johnson affected the national consciousness during the turbulent period of his leadership. Johnson had to deal with a particularly difficult and divisive period in American history and his relationship with the press undoubtedly contributed to an atmosphere of friction within the United States. A more specific purpose of this research monograph is ultimately to shine a light on the trials and tribulations that Johnson faced as a president dealing with new forms of communication in the 1960s. It aims to show the difficulties that he had in adapting a very personal style of leadership which had served him well in the Senate in the role he undertook as leader of a nation. Further to this, it builds on this foundation to argue that Johnson developed a reactive, passive stance to dealing with the media, one that ultimately contributed to a loss in popularity and status as leader a blow he never recovered from during his time in office. Benjamin Quail teaches various courses in American and European history at the University of Strathclyde, UK.
001441501 588__ $$aDescription based on print version record.
001441501 60010 $$aJohnson, Lyndon B.$$q(Lyndon Baines),$$d1908-1973.
001441501 650_0 $$aMass media$$xPolitical aspects$$zUnited States.
001441501 650_0 $$aPresidents$$xPress coverage$$zUnited States.
001441501 651_0 $$aUnited States$$xPolitics and government$$y1963-1969.
001441501 651_6 $$aÉtats-Unis$$xPolitique et gouvernement$$y1963-1969.
001441501 655_0 $$aElectronic books.
001441501 77608 $$iPrint version:$$z9783030849467
001441501 77608 $$iPrint version:$$z3030849457$$z9783030849450$$w(OCoLC)1260292076
001441501 852__ $$bebk
001441501 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-84946-7$$zOnline Access$$91397441.1
001441501 909CO $$ooai:library.usi.edu:1441501$$pGLOBAL_SET
001441501 980__ $$aBIB
001441501 980__ $$aEBOOK
001441501 982__ $$aEbook
001441501 983__ $$aOnline
001441501 994__ $$a92$$bISE