Co-innovation platforms : a playbook for enabling innovation and ecosystem growth / Tammy L. Madsen, David Cruickshank.
Madsen, Tammy L., 1962- author.; Cruickshank, David, author.
2022
HD58.8
Available Online

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Title Co-innovation platforms : a playbook for enabling innovation and ecosystem growth / Tammy L. Madsen, David Cruickshank.
Author Madsen, Tammy L., 1962- author.
ISBN 9783030759773 (electronic bk.)
3030759776 (electronic bk.)
9783030759766
3030759768
DOI https://doi.org/10.1007/978-3-030-75977-3
Published Cham, Switzerland : Palgrave Macmillan, 2022.
Language English
Description 1 online resource (1 volume) : illustrations (black and white, and color).
Other Standard Identifiers 10.1007/978-3-030-75977-3 doi
Call Number HD58.8
Dewey Decimal Classification 658.406
Summary Strategies and practices for growing ecosystems are increasingly important in shaping industries and markets. Sustaining productive innovation is not just about you. It depends on others as well as your willingness and ability to collaborate effectively. This book is about how to use, as well as develop, a co-innovation platform to accelerate innovation and sustain ecosystem growth. It will show how you, your team and your organization can create and foster collaborative innovation among a diverse set of organizations that are located outside of your companys hierarchy. A co-innovation platform provides an environment where firms can combine or recombine ideas to generate novel solutions. A distinctive feature of the co-innovation platform is its resource-open and hands-on approach to innovation. For many organizations, resource limitations, organizational obstacles and/or time constraints kill an idea before it takes shape. By providing access to demand-side and supply-side resources and capabilities to facilitate co-innovation, the platform solves this problem and shapes the ecosystems innovation trajectory from the ground up. This book provides strategic and practical guidance for orchestrating collaborative problem solving and ecosystem growth. Tammy L. Madsen (Phd UCLA) is the Keck Professor of Strategic Management and Innovation and a former Associate Dean at the Leavey School of Business, Santa Clara University. She teaches and consults in the areas of strategy, digital transformation and innovation and is the co-author of Modern Competitive Strategy. David Cruickshank, Vice President of SAP multi-Cloud Service Operations, SAP, has worked for several innovative companies in Silicon Valley. His experiences over three decades, from the PC revolution to the edge of hyperscaler multicloud devops automation and managed services, contribute to his passion for co-innovation.
Note Includes index.
Access Note Access limited to authorized users.
Source of Description Description based on print version record.
Added Author Cruickshank, David, author.
Available in Other Form Co-innovation platforms.
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
All Resources
1: Introduction to Co-Innovation Platforms
2: Platforms: What and How?
3: What is Co-Innovation?
4: Building Successful Co-Innovation Platforms
5: Remaining Frictionless: Intellectual Property
6: Bringing it all together.

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