Managing robotics in retail : a service systems perspective / Patrick Meyer.
Meyer, Patrick, author.
2022
TJ211
Available Online

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Title Managing robotics in retail : a service systems perspective / Patrick Meyer.
Author Meyer, Patrick, author.
ISBN 9783658375003 (electronic bk.)
3658375000 (electronic bk.)
9783658374990
3658374993
DOI https://doi.org/10.1007/978-3-658-37500-3
Published Wiesbaden : Springer Gabler, [2022]
Copyright ©2022
Language English
Description 1 online resource : illustrations.
Other Standard Identifiers 10.1007/978-3-658-37500-3 doi
Call Number TJ211
Dewey Decimal Classification 629.8/92
Summary This book answers the question of how to manage service robots in brick-and-mortar dominated retail service systems to allow for key stakeholders adoption and to foster value co-creation. It starts by demonstrating the scientific relevance of the topic as well as deriving a set of promising research questions. After introducing service-dominant logic as a theoretical research lens and elucidating service systems along with their underlying concept of value co-creation as relevant key concepts, five studies are presented. The authors findings show that understanding and differentiating between consensus, shared and idiosyncratic drivers of and barriers to the adoption of service robots in retail service systems by all key stakeholders, i.e. customers, frontstage employees, and retail managers, is crucial to be able to fully cope with the complexity inherent in the adoption of service robots in service organizations. Moreover, the designed and evaluated artifact fosters a paradigm shift from a one-time technology introduction to a continuous technology management approach including iterations of experimenting, piloting, and implementing. About the author Patrick Meyer graduated from Friedrich-Alexander-Universitat Erlangen-Nurnberg (FAU) and Sungkyunkwan University, South Korea, with a Master of Science in Industrial Engineering. In 2021, he received his doctoral degree from FAU. Since 2022 Patrick Meyer works as a managing consultant and is an independent postdoctoral researcher at FAU. .
Bibliography, etc. Note Includes bibliographical references.
Access Note Access limited to authorized users.
Source of Description Online resource; title from PDF title page (SpringerLink, viewed June 2, 2022).
Series Gabler research. Markets and organisations.
Available in Other Form Print version: 9783658374990
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Motivation
Relevance
Overall research design
Structure of the dissertation
Goal and structure
Service-dominant logic as a research lens
Service systems as a unit of analysis
Frontstage service technology adoption
Conclusion and summary
Goal and structure
Towards a definition for service robots
Sub-study 1a: State of technology
Sub-study 1b: State of knowledge
Discussion and implications
Conclusion and summary
Goal and structure
Conceptual background: Customers access to value propositions
Sub-study 2a: Experimental field study
Sub-study 2b: Exploratory interview study
Sub-study 2c: Short survey and questionnaire
Sub-study 2d: Scale development
Discussion and implications
Conclusion and summary
Goal and structure
Conceptual background: Frontstage service technologies
Sub-study 3a: Exploratory interview study
Sub-study 3b: Scale development
Discussion and implications
Conclusion and summary
Objective and structure
Conceptual background: Retail managers boundary role
Research design: Exploratory interview study
Findings
Discussion and implications
Conclusion and summary
Goal and structure
Conceptual background: Synthesized key insights
Research design
Requirement derivation
Initial design of the artifact MARIE.

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