001446844 000__ 02724cam\a2200529Ii\4500
001446844 001__ 1446844
001446844 003__ OCoLC
001446844 005__ 20230310004020.0
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001446844 007__ cr\un\nnnunnun
001446844 008__ 220520s2022\\\\gw\a\\\\ob\\\\001\0\eng\d
001446844 020__ $$a9783658370176$$q(electronic bk.)
001446844 020__ $$a3658370173$$q(electronic bk.)
001446844 020__ $$z9783658370169$$q(print)
001446844 0247_ $$a10.1007/978-3-658-37017-6$$2doi
001446844 035__ $$aSP(OCoLC)1319082039
001446844 040__ $$aGW5XE$$beng$$erda$$epn$$cGW5XE$$dEBLCP$$dOCLCF$$dUKAHL$$dOCLCQ
001446844 0411_ $$aeng$$hger
001446844 049__ $$aISEA
001446844 050_4 $$aHD58.8
001446844 08204 $$a658.4/06$$223/eng/20220520
001446844 1001_ $$aKreutzer, Ralf T.$$eauthor.
001446844 24010 $$aToolbox für Digital Business.$$lEnglish
001446844 24510 $$aToolbox digital business :$$bleadership, business models, technologies and change /$$cRalf T. Kreutzer.
001446844 264_1 $$aWiesbaden, Germany :$$bSpringer,$$c2022.
001446844 300__ $$a1 online resource (xxi, 561 pages) :$$billustrations (some color).
001446844 336__ $$atext$$btxt$$2rdacontent
001446844 337__ $$acomputer$$bc$$2rdamedia
001446844 338__ $$aonline resource$$bcr$$2rdacarrier
001446844 4901_ $$aManagement for Professionals,$$x2192-810X
001446844 504__ $$aIncludes bibliographical references and index.
001446844 5050_ $$aChapter 1. The world in transition -- Chapter 2. Analysis and design of a digital business performance -- Chapter 3. Eight fields of action for building digital excellence -- Chapter 4. Change management - shaping change processes successfully.
001446844 506__ $$aAccess limited to authorized users.
001446844 520__ $$aThis book provides important guidelines for the digital transformation process and shows how established companies in particular can use digitization for their strategic further development. It highlights developments in IT and data management, supported by AI, and analyzes how marketing, sales, HR, the corporate organization and controlling must be transformed in the digital age in order to take advantage of these new opportunities as early and comprehensively as possible. The tools offered in this book will support companies in actively shaping the change.
001446844 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed May 20, 2022).
001446844 650_0 $$aOrganizational change$$xManagement.
001446844 650_0 $$aStrategic planning.
001446844 650_0 $$aBusiness$$xData processing.
001446844 650_0 $$aManagement information systems.
001446844 655_0 $$aElectronic books.
001446844 830_0 $$aManagement for professionals,$$x2192-810X
001446844 852__ $$bebk
001446844 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-658-37017-6$$zOnline Access$$91397441.1
001446844 909CO $$ooai:library.usi.edu:1446844$$pGLOBAL_SET
001446844 980__ $$aBIB
001446844 980__ $$aEBOOK
001446844 982__ $$aEbook
001446844 983__ $$aOnline
001446844 994__ $$a92$$bISE