001447672 000__ 05409cam\a2200517Ii\4500 001447672 001__ 1447672 001447672 003__ OCoLC 001447672 005__ 20230310004129.0 001447672 006__ m\\\\\o\\d\\\\\\\\ 001447672 007__ cr\un\nnnunnun 001447672 008__ 220624s2022\\\\sz\a\\\\o\\\\\001\0\eng\d 001447672 019__ $$a1333084389 001447672 020__ $$a9783030978778$$q(electronic bk.) 001447672 020__ $$a303097877X$$q(electronic bk.) 001447672 020__ $$z9783030978761 001447672 020__ $$z3030978761 001447672 0247_ $$a10.1007/978-3-030-97877-8$$2doi 001447672 035__ $$aSP(OCoLC)1331704188 001447672 040__ $$aYDX$$beng$$erda$$epn$$cYDX$$dGW5XE$$dEBLCP$$dUKMGB$$dOCLCF$$dN$T$$dOCLCQ 001447672 049__ $$aISEA 001447672 050_4 $$aHD30.28 001447672 08204 $$a658.4/012$$223/eng/20220706 001447672 24500 $$aIntegrated business models in the digital age :$$bprinciples and practices of technology empowered strategies /$$cSumesh Singh Dadwal, Hamid Jahankhani, Azizul Hassan, editors. 001447672 264_1 $$aCham :$$bPalgrave Macmillan,$$c[2022] 001447672 264_4 $$c©2022 001447672 300__ $$a1 online resource :$$billustrations (some color) 001447672 336__ $$atext$$btxt$$2rdacontent 001447672 337__ $$acomputer$$bc$$2rdamedia 001447672 338__ $$aonline resource$$bcr$$2rdacarrier 001447672 500__ $$aIncludes index. 001447672 5050_ $$a1:The Emergence Of Technopreneurship For Sustainable And Ethical Economic Growth: Theory, Research And Practice -- 2:Gig Economy As The Key To Entrepreneurial Activity In Post-Covid Pandemic Global Scenario -- 3:Technology And Sharing Economy Based Business Models -- 4:Setting the World in Motion: Blockchain Redefining Business Models -- 5:Digitalisation Of Global Fintech Industry Business Models, Issues And Challenges -- 6:Consumer Behaviour Of Millennials And Technology Adoption In The Digital Age- Lessons For Entrepreneurs And Business Leader (TBC) -- 7: Entrepreneurial Power Of Smart Technologies Enabled By Advances In AI - Changing Landscape For Digital Marketing -- 8: Augmented Reality Advertisement On Customer Engagement Using Technology Enabled Business Models -- 9: Tool Or System Of Technology Empowered Marketing And Digital Marketing In Tourism -- 10: Digital Trends In Education: Marketing Online Teaching_11: Cybersecurity And integrated Business Models_12: Blockchain Technology, Business Models And Role In Trust And Privacy -- 13: Corporate Cyber Strategy For The Business, And Marketing To Cybersecurity Conscious Culture (TBC)_14: Improving Learning Experience And Privacy In Education Using The Power Of Big Data & Artificial Intelligence (TBC). 001447672 506__ $$aAccess limited to authorized users. 001447672 520__ $$aMany scholars have argued that technology, entrepreneurship, integrated business models and marketing are key to the success of any business, but in particular to the success of unicorn companies. However, there is a need to further investigate interdisciplinary approaches to techno entrepreneurial business strategy, which remains a neglected area of research. In this edited volume, authors explore and develop principles, models and other theoretical and practical concepts to develop better guidance on how to adapt business models using new technologies such as AI, cloud computing, blockchain, cybersecurity, and infrastructure. Underpinned by established academic theories, the book explores integrated business models that are both defensive and offensive in strategic outlook. Ultimately, it will help students, researchers and entrepreneurs to design, develop and implement technology-enabled integrated business models. Sumesh Singh Dadwal is a Senior Lecturer at Northumbria University with 21 years of experience in teaching, academic research, eLearning, and educational quality management. He has previously worked as a Project engineer in Construction projects and Quality annalist in the Supply chain. He specializes in International Strategic Marketing, Innovation & technology in marketing, digital marketing, consumer behaviour, entrepreneurship, business in Emerging markets. Hamid Jahankhani is a Professor and Programme Leader at Northumbria University. Hamids principal research area for several years has been in the field of cybersecurity, information security and digital forensics. He is the Editor-inChief of the International Journal of Electronic Security and Digital Forensics, International Journal of Electronic Democracy and general chair of the annual International Conference on Global Security, Safety and Sustainability (ICGS3). Azizul Hassan is a member of the Tourism Consultants Network of the UK Tourism Society and holds a Ph.D. from Cardiff Metropolitan University, UK. His main areas of research are technology-supported marketing in tourism; innovative marketing dynamics; destination branding in tourism; cultural heritage tourism; heritage interpretation; and sustainable management/marketing alternatives for cultural heritage industries. . 001447672 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed July 6, 2022). 001447672 650_0 $$aBusiness planning. 001447672 655_0 $$aElectronic books. 001447672 7001_ $$aDadwal, Sumesh,$$d1973-$$eeditor. 001447672 7001_ $$aJahankhani, Hamid,$$eeditor. 001447672 7001_ $$aHassan, Azizul,$$eeditor. 001447672 77608 $$iPrint version:$$z3030978761$$z9783030978761$$w(OCoLC)1295379372 001447672 852__ $$bebk 001447672 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-030-97877-8$$zOnline Access$$91397441.1 001447672 909CO $$ooai:library.usi.edu:1447672$$pGLOBAL_SET 001447672 980__ $$aBIB 001447672 980__ $$aEBOOK 001447672 982__ $$aEbook 001447672 983__ $$aOnline 001447672 994__ $$a92$$bISE